Audience Targeting

ADXL: The Game-Changer for Managing Customer Lists and Retargeting

Retargeting is crucial for marketers to connect with customers and drive conversions. However, managing customer lists across multiple ad accounts and channels can be a daunting task. That's where ADXL comes in to simplify the process and make it more efficient.

ADXL offers a central location for managing customer lists, eliminating the need to reformat lists for different ad accounts. You can upload customer lists from spreadsheets or CRM and convert them into a retarget-ready audience with ease. This saves time and makes the process streamlined.

Managing multiple ad accounts can be overwhelming, but ADXL offers a convenient solution. You can upload multiple lists and manage them in one place, making it easy to activate your retarget-ready audience across multiple channels, including Google Ads, Facebook Ads, Instagram, and TikTok ads.

With ADXL, switching between campaigns and channels is easy, providing greater flexibility. Even if you change ad accounts or social profiles, your lists will remain available to use in the account.

Using first-party data is an effective way to avoid cookie-based targeting restrictions, and ADXL allows you to upload customer lists with information such as email addresses, names, phone numbers, or mobile advertiser IDs. The platform matches this information with user profiles, enabling you to interact with customers across all channels.

Lastly, ADXL helps to increase your audience reach by activating your retarget-ready audience across multiple channels, including those who have opted out of cookie tracking.

In conclusion, ADXL provides a solution for marketing managers to overcome inefficient campaign management and other retargeting challenges. With ADXL, you can streamline your retargeting efforts, save time, and drive better results.

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